THERE ARE NO STUPID QUESTIONS

by

pen-idea-bulb-paper

February 8, 2017

1:55 PM

“The important thing is not to stop questioning. Never lose a holy curiosity.”
– 
Albert Einstein

Most of us have heard this from a young age, and it’s a great sentiment. It encourages us to ask the sometimes not-so-simple question: “Why?” Read more

THE CREATIVE WORKOUT PLAN, PART II

by

creative workout plan

January 30, 2017

2:30 AM

Be sure to read Part I before diving into Part II. Find it here.

Creative Nutrition
“Put good in, get good out” is a basic and straightforward nutritional rule, and with creative strength training, the rule also applies. In terms of creativity, nutrition may come in three forms: inspiration, motivation, and support.
Read more

THE CREATIVE WORKOUT PLAN, PART I

by

creative workout plan 1

January 23, 2017

12:00 PM

Creativity is not a gift. Creativity is a muscle. To properly strengthen a muscle, it must be given the following things: tension, extension, flexibility, nutrition, and rest. And for creative strength, the regimen is no different. Not sure how to translate strength training to creative thinking? Here’s a handy guide!
Read more

THE GENIUS OF SNAPCHAT SPECTACLES

by

spectacles-890x593

November 29, 2016

9:00 AM

A new product from the future-thinking social platform Snapchat, Spectacles are sunglasses that have seemed to make quite the spectacle (pun intended). With few social media platforms putting out their own hardware, Spectacles is a unique play for Snapchat. And the product itself isn’t the only innovative aspect – the marketing behind the product release itself is pretty genius. By merging the digital and physical space, Snapchat has created a demand and excitement for Spectacles that has become viral.
Read more

RULES OF ENGAGEMENT

by

pexels-photo-69894

November 22, 2016

1:30 PM

The verdict is in: content is the next big thing.

In fact, it’s not the next big thing; it’s here. In a world of ad blockers and paid streaming services, it’s no secret that more often than not, people are searching (and paying!) for ways to skip ads. As a marketer myself, I take no offense to this – even marketers hate ads – I take it as a challenge.
Read more