posted August 7, 2018
Dagger Goes West: Learnings From Culture Summit 2018
Culture requires space to emerge organically and constant curation in order to be generative and dynamic. Click through for Dagger’s take on this year’s Culture Summit.
posted July 25, 2018
Inside Dagger’s New Home: The Willoughby
CURBED recently dropped by for an all-access tour of The Willoughby. Click thru for the full look inside.
posted July 25, 2018
How Marketers Can Maximize Video Efforts on Facebook
As video continues to grow as a storytelling medium, it’s important for marketers to maximize efforts on the platform to get the most out of your video content. Here are 8 guidelines for building effective videos.
posted July 16, 2018
Dagger Grows Into New Home, The Willoughby
Dagger’s new office space in Historic Old Fourth Ward delivers on design, views…and coffee.
posted June 21, 2018
The Uphill Battle – Proving the Value of Marketing
What’s your weapon of choice when it comes to explaining and proving department value to your boss or organization as a whole?
posted June 4, 2018
SweetWater Taps Dagger As Social Agency Of Record
Dagger has been named social content agency for SweetWater Brewing Company and has been tasked with supporting social strategy, conception and content production.
posted April 30, 2018
The Rise of the Micro-Influencer
Influencer marketing has increasingly become a method of content creation and distribution to reach and influence a target audience group, and the practice is still evolving.
posted February 26, 2018
Facebook Shifts to Prioritize Family and Friends over Brands
Facebook has prioritized our family and friends over brands with the latest algorithm shift. This shift will help to filter out content that is spammy or click bait, placing value on meaningful social interactions.
posted October 16, 2017
Content vs. copy: what’s the difference?
Copywriters and content writers are both valuable, with distinct purposes. And large agencies often benefit by having writers who specialize in punchy copy as well as writers who specialize in engaging, long form content.
posted September 18, 2017
Video is Not the Future, It’s the Now
Video is no longer the “next best thing” in marketing. It’s no secret that video is a powerful, effective way for marketers to communicate with their audience and tell their brand story.