1. posted June 21, 2018

    The Uphill Battle – Proving the Value of Marketing

    What’s your weapon of choice when it comes to explaining and proving department value to your boss or organization as a whole?

  2. posted April 23, 2018

    Word of Mouth to Word of Keyboard

    Our interactions with people have become increasingly digital, which allows us to track and analyze conversations that are now “word of keyboard.”

  3. posted February 12, 2018

    What #SuperBowl Social Listening Tells Us About Consumers

    This year’s Super Bowl drove the most conversation of any event in the United States excluding the Presidential Election. So, what does #SuperBowl social listening tell us about consumers?